Identity Design Archives | Sam van Straaten

Nestlé Recipes with Love website

Oct 28, 2019 by Sam van Straaten

Agency: Arc SACreative Director: Kathryn McKayCopywriter: Nick GertschDeveloper: Simphiwe Tebe The website needed an update. The goals were to make it easy to navigate, mobile friendly with a lot of appetite appeal. It should incorporate other Nestlé brands such as Maggie, Chocolate, Cocoa & Klim. It also needs to include a WhatsApp feature so people can receive recipes on their phones as well as...

Virgin Active email CRM campaign design

May 15, 2018 by Sam van Straaten

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Lowla Minivan Concept

May 15, 2018 by Sam van Straaten

Agency: Arc SA Client: Owen Kessel / Leo Burnett for Philip Morris International (PMI) Creative director: Quinton Luck Copywriter: Amy Bach Owen Kessel / Leo Burnett approached Arc SA to come up with a concept for their client Philip Morris International (PMI) who had an old VW minivan that they would like to refurbish. This minivan would then be used to promote their clients’...