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Direct marketing campaign

Posted on Mar 21, 2020 by in Art Direction |

Creative director: Kathryn Mckay
Agency: Arc SA

Think snail mail is dead? Think again!

Recent international statistics have shown a resurgence in the demand for direct mail. The more cluttered the inbox, the emptier the mail box – something which has resulted in consumers being much more receptive to personalised pieces that arrive directly to their homes.

Outer envelope – front
Outer envelope – back
Letter and flyer
Email
Mobile

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