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Sriracha Hot Sauce packaging design

Posted on Oct 27, 2021 by in Packaging, Art Direction |

Bone Broth Guy created this handcrafted, modern twist on sriracha sauce from the Chonbury region in Thailand.

It contains no colourants, preservatives or refined sugar. It contains 60% serrano chilli peppers, apple cider vinegar & white wine vinegar, garlic xylitol and xanthan gum. It’s locally made in Cape Town.

The brief for this packaging was to use an existing reference as starting point, which they really loved. He wanted it to be simple and unpretentious with a modern twist.

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